80/20 Sales and Marketing
Koch, Richard
Edeby Mobil
MOBİL UYGULAMA
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Richard Koch's "80/20 Sales and Marketing" explores the Pareto Principle, suggesting that 80% of results come from 20% of efforts. The book provides strategies for identifying and focusing on the most productive activities in sales and marketing to maximize efficiency and success. It advocates for a strategic approach to business, emphasizing the importance of prioritizing high-impact tasks.
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